March 15, 2017
MEGA MILLIONS "WHERE WILL YOU BE"
MEGA MILLIONS "WHERE WILL YOU BE"
MEGA MILLIONS "WHERE WILL YOU BE"
MEGA MILLIONS "WHERE WILL YOU BE"
Role
DIRECTOR / CREATIVE LEAD
Client
STATE LOTTERY
Year
year
2017
BRIEF:
BRIEF:
STATE LOTTERY — "WHERE WILL YOU BE?" A campaign built around a universal daydream: the moment you realize you've won. As creative lead, director, cinematographer, and producer, I crafted a spot that puts viewers inside that emotional beat—not the money, but the feeling. The result? A commercial that doesn't sell a ticket. It sells a dream. Role: Creative Lead / Director / Cinematographer / Producer Client :State Lottery
STATE LOTTERY — "WHERE WILL YOU BE?" A campaign built around a universal daydream: the moment you realize you've won. As creative lead, director, cinematographer, and producer, I crafted a spot that puts viewers inside that emotional beat—not the money, but the feeling. The result? A commercial that doesn't sell a ticket. It sells a dream. Role: Creative Lead / Director / Cinematographer / Producer Client :State Lottery
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BASED IN Los Angeles,
CALIFORNIA
DIgital Designer
+ Framer Developer